Property development is a multi-step process, and there is a lot more to it than what meets the eye. It involves a range of activities, from accessing land and purchasing it to building and developing structures of all sizes. Successful property developers are very knowledgeable about architectural trends, market fluctuations, and marketing strategies. They are also well versed in urban planning and use these concepts to bring their projects to life. 

What Is Urban Planning?

Urban Planning refers to the activities involved in designing and developing an urban area. This includes understanding and working with the environmental, economic and social constraints that exist in a particular region. The available open land, water, air, existing buildings, transportation and many other factors must be taken into consideration during the process of urban planning. 

While property development can be a profitable undertaking, it requires a considerable amount of knowledge and skill in order to be successful. It involves many moving parts, and the risks of incurring losses are high. Making use of urban planning concepts can help developers understand the bigger picture and execute their plans successfully. 

The Relationship Between Urban Planning And Property Development

Property planners use urban planning concepts to manage the development of a town or a city. This is done after intensive research to access the area. Various stakeholders are consulted including, government staff, landowners and other people who live in the vicinity. Ideally, anyone who will be impacted by the development will be considered before the plan is put into motion. 

Property developers work closely with the local government for the economic development of the community. Effective collaboration is essential when building communal spaces, roads, bridges and other public infrastructure. Here are a few ways property developers use urban planning concepts to successfully execute various projects. 

They Use Urban Planning To Improve Impact

When developers have an ambitious plan in place, there are typically a number of challenges they have to surmount before they can start to see success. In most cases, the developments happen in phases and improvements take place gradually. This is why planning each stage out is so important. By doing this, the most important issues can be identified and resources can be made available to them. Redundancies are reduced and the plan can be rolled out gradually in a seamless manner. Effective planning helps build momentum, which is necessary for the project to succeed.

They Anticipate Problems Beforehand

Identifying potential issues before they arise is much better than reacting to problems. Developers who use urban planning concepts will be in the position to anticipate an issue, get to the root of it, and find an effective solution beforehand. Projects that are executed without troubleshooting solutions in place are often inefficient, detrimental to the environment, expensive and time-consuming to maintain. Once a problem does arise, developers may be backed into a corner, leading to bad decisions that cannot be reversed. If a solution-oriented approach is followed consistently, it will bring about constructive changes in the field of property development.

They Benefit From Economies Of Scale

Another urban planning concept that property developers are making use of is harnessing economies of scale. Rather than operating in a vacuum, they collaborate with local authorities and other enterprises to combine resources and share opportunities. This way they have a competitive advantage over companies that don’t follow this strategy and are able to enjoy perks like cost-cutting and better negotiation power. 

They Have A Clear Vision For The Future

The most successful property developers have a clear vision for their project in addition to a comprehensive proposal. A framework is put in place so that plans can roll out in an organised manner. Having a clear vision enables them to coordinate efforts, anticipate problems, and maximise efficiency. It will also help motivate the various teams involved to work towards a common goal. Constructive planning with a powerful vision can have a transformational impact on the equity and prosperity of the region.

Leonard Ross is an established property developer in Auckland, New Zealand.